The Peter J. Tobin College of Business--Goodwill Industries Implements Business Plan Created by 2007 EIRP Class

February 23, 2009

Queens Campus -

A team of five St. John's University Tobin College of Business students who were a part of the 2007 EIRP class, including Danielle Adler, Noreen Chaudhry, Gustavo Gamarra, Keith Hoffman, and Anna Mistretta helped Goodwill Industries come up with a plan for improving their Manhattan-based courier service.  

Goodwill Industries is North America’s leading nonprofit provider of education, training, and career services for people with disadvantages, such as welfare dependency, homelessness, and lack of education or work experience, as well as those with physical, mental and emotional disabilities. Although Goodwill has been successful at employing these individuals, with over 1.1 million jobs provided last year alone, in Spring 2007 Goodwill executives enlisted these undergraduate students from the Executive-in-Residence Program to help them build a new business plan--and their suggested plan is now being implemented. 

An accounting graduate of The Tobin College of Business, Noreen Chaudhry, said, “The executives at Goodwill Industries hoped that their current system of tracking deliveries, which relied on handwritten signatures from customers and file folders for record keeping, would be replaced by a more efficient technology infrastructure, leading to increased profitability, efficiency, productivity, marketability, and customer satisfaction.” 

The students’ proposal included considerations for on-line ordering, on-line billing, on-line Proof of Delivery and In Transit Visibility through the use of a GPS unit.  They also proposed new marketing initiatives as well as staff development and training programs for employees.  The proposals were presented to Goodwill executives after thorough industry and competitor analysis by the students. When necessary, the student team contacted competitor firms in order to understand the challenges they faced and help them to arrive at an effective solution for Goodwill. The solutions presented were so impressive to Goodwill execs that Goodwill is implementing them this year. 

Mohsen Badran, Senior Vice President of Goodwill, says, “The project produced by [Tobin] EIRP students to upgrade our motorized messenger services is approaching completion. Right now, we are testing the newly designed system on one daily route and before the end of February; we will roll out the system to cover all routes. This is an exciting time for us and we will always be grateful to [EIRP] and St. John's University!” 

Noreen Chaudhry who is currently a Senior Specialist at Bank of America, feels, “As an Auditor, the analytical skills I learned in EIRP help me in my current position because I can better identify the problems that business clients face on a daily basis.  Working closely with these clients in trying to find a solution to their problems is a skill I learned first in EIRP.” 

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The Peter J. Tobin College of Business has provided the highest quality business education for over eighty years.  Many alumni have risen to senior executive positions in the financial services community in New York and around the world.  Degrees offered include the Bachelor of Science, Master of Business Administration and Master of Science.  The College encompasses the School of Risk Management, Insurance and Actuarial Science, which is housed at the University’s Manhattan location in the heart of the New York financial district.  Recent recognitions for the Tobin College include a listing by The Aspen Institute among the top ninety business schools in the United States whose graduate curricula reflect a commitment to social responsibility and sustainability as well as representation among the “The Best 282” Business Schools in America according to The Princeton Review.