127 Credit Hours
Queens
For the bachelor’s degree, 127 credit hours are required. The
curriculum provides a professional foundation in the educational,
managerial and creative phases of advertising along with an
understanding of the advertising agency. This is combined with the
basic disciplines in the liberal arts and business
administration.
Liberal Arts and Sciences
Requirements
51 Course Credits
- Discover New York
- Science
- Speech
- English Composition and Literature
- Mathematics
- Modern Foreign Languages/Cultural Studies
- Social Sciences
- Philosophy
- Theology
Business Area Requirements
21 Credit Hours
- Accounting
- Economics
- Management
- Marketing
- Business Law
- Communications Business
Major Area Requirements
43 Credit Hours
- Career Horizons
- Communications and Society
- Seminar in Advertising Communication
- Seminar in Communication Research
- CAS 1200 Series: Hands-on production in advertising, radio,
television, film, media graphics or public relations
- CAS 1300 Series: Writing for advertising, radio television,
film, journalism or public relations
- CAS 1500 Series: Media history and aesthetics
- ADV Electives: Chosen from any communications course
offering
including internships
Free Electives
12 semester hours may be selected from the courses
offered by any of the undergraduate units of St. John's
University.