Week 2

Technology and Communications Team
Log #2
By Binh Nguyen

Last week was our second week with GLOBE and we have been asked to come up with a topic for our research paper. Our IT group is facing two difficult options for our research topic. Firstly, as the Technology and Communications Team, we realized that communication is a severe problem that is recognized by people working in microfinance, particularly Dr. Muhammad Yunus, but the issue was never solved thoroughly before. Secondly, it is crucial for MFIs to make sure that the loans arrive in the hand of the poor fully, which means MFIs actually have to come up with solutions to keep the money out of reach of the corrupted authorities in developing countries. In addition to working on the research paper, we started to get familiar with GLOBE’s page on Facebook, Twitter, and GLOBE’s email accounts. Moreover, we also came up with our IT Team’s Gmail account which allows us to keep up to date with other groups’ work. 

I found the chapters for this week’s readings, quite interesting. The readings, on one hand, pretty much involve identifying a target market, in other words, identifying who the poor are and analyzing the impact of services on that market. On the other hand, it points out that the effects of cultural, religious, ethnic and political factors apparently define the unserved and underserved group; and influence the types of service needed by the target market. Undoubtedly, the importance of identifying the target market (identifying who the poor are) connects closely with an MFI’s long-term goals which are outreach and sustainability. Indeed, these two goals are equal in importance, and strongly depend on each other so that MFIs maintain its objectives of servicing the financial needs of unserved or underserved market. In the process of identifying the target market, the author of Microfinance Handbook stated the central role of focusing on female clients who obviously are the most unserved and underserved group in every society. Taking Dr. Muhammad Yunus’s story of Grameen Bank as an example, women in developing countries like Bangladesh are mistreated by the society they live in for so long that they never got a proper education, training and access to borrowing before microfinance institutions like Grameen Bank reached out to them: “Women face cultural barriers that often restrict them to the home, making it difficult for them to access financial services.” (Ledgerwood. 37). Seeing the successful result of lending loans to women in Bangladesh that Grameen Bank has done, the vital role of women in reducing poverty becomes clearer. And Joanna Ledgerwood states in Microfinance Handbook that: “The objective of many MFIs is to empower women by increasing their economic position in society.” (Ledgerwood. 37)
Apart from being interesting, I also found out that the books are useful in the way that the authors actually teach us how to actually run a MFI efficiently and effectively, which will be also very helpful for us when working on our tasks with GLOBE.

Marketing and Fundraising Team
Log #2
By Amanda Leys

Going into week two, the marketing team and I felt much more organized and equipped. After meeting with last semester’s marketing managers we were able to draw from their experiences, both positive and negative, and come to some conclusions about the direction we wanted to take. One of the most frustrating things about GLOBE is when fellow St. John’s students have no idea what it is! Keeping this in mind we tried to imagine an event that would raise awareness about Globe both as a class and a cause. With the venue and date pending- this was a little difficult. But we tried to keep up momentum and explore some of our other marketing tactics.

Firstly, the newsletter. I feel that this is one of the most important aspects of marketing the program. Keeping our donors and followers up to date is crucial to remaining relevant. Our followers have to know that the loans are going out, and that we are expanding. AJ took the reins on the writing. Next, after speaking with last semester’s managers we discussed our options for an item to sell. The bracelets and the t-shirts are the current products. In promoting GLOBE as a cause, the bracelet is ideal because it is wearable on an everyday basis- however it may not always catch the eye and it doesn’t say anything more than the program name. Bearing this in mind, we came up with the idea of some sort of tote bag. This product would be usable, wearable, and informational. It could have the logo, the name, and an explanatory motto, “Students fighting poverty one loan at a time.”  But creating such a product will require design and preordering. We may find that this is out of our price and time limits and then there is the issue of ethical production.

Moving on we also tackled a yet unused fundraising technique- letters! Yvonne drafted a simple informational letter that could be sent to potential donors. I am in the process of designing an attractive email that could be sent out. The thought occurred to me that if everyone in the class contributed 10 email addresses- friends, family, coworkers, etc. we could add numerous contacts to our database.  If they forwarded it on, then our numbers would grow even further.  Having already created an email account on Gmail we could add all the names to our contacts to easily update the database. We should also work with IT on this to add email contacts to the tcbglobe@stjohns.edu account. In addition to these plans, we hope to create a “press kit”- some sort of info packet or brochure that would be ready at a moment’s notice to send out to anyone from donors to newspapers to students.

Another task we deemed highly important was the creation of a folder or binder that would keep track of the work we did as marketing managers and could be passed on to future classes. We felt that last semester’s team accomplished so much, however the resources they created were somewhat scattered. Making the transition between manager more efficient will allow for more to be accomplished.

Again, the week ended with a full plate. I can’t help feeling that we have a lot on our hands and even more on our minds. But I mean this in the best way possible. We are so excited to gain exposure and see our ideas come to fruition. I can’t wait to see the results!

Finance and Risk Assessment Team
Log #2
By Amanda Pasciolla

Despite still being early in the semester, a number of challenges have not failed to arise and quickly present themselves.  Working in the informal sector is proving to be difficult, especially when communication with those whom we are giving loans to is virtually non-existent.  Being that most of the loan applicants are illiterate, obtaining the proper information about the loan and its purpose is complicated, and a lack of basic information is a huge obstacle in deciding whom to accept.  The criteria for how our team will choose is still being decided, but it is clear to all of us that it cannot be based on emotion and feeling alone.  If this were the case, it would prove to be an impossible decision to make because all their stories are so very moving. 

It is one thing to read books and articles regarding poverty and the difficult challenges faced by many around the world; and another to receive personal statements, written by the individuals themselves, that directly ask for your help.  A widow with six children seeking to provide food and support for her family, men and women whose goal is to be self-dependant, a woman with eight children to look after and a husband who struggles to find meaningful employment, and the many applicants who hope to send their children to school.  Choosing who to respond to is far from easy; and again, a lack of basic information regarding the purpose of the loan and business activity for which it will be used is the biggest challenge. 

The readings stress how a microfinance enterprise needs to first decide whom they will target for loans, and what level of the poor they wish to focus.  In our situation, choice is not a factor as we are sent applications at random from the Sisters of Charity working in the field with these individuals.  Additionally, it is said that the level of business development is another consideration when determining the type of business a loan program wishes to provide financial services to.   In trying to determine the level of business development of our applicants, the lack of information provided again proves to be a challenge.  However, based on what information we have been given, many of the individuals appear to be stable survivors, those for whom microenterprises help to provide a modest living, the goal being to reduce poverty.  However, some applications have been received asking for money in order to grow an already existing business as growth enterprises, while other applications can be categorized as unstable survivors, coming from households that lack any stable flow of income.   Again, I knew it would not be easy deciding what loans to accept, but it is proving to be more difficult than I had previously imagined.  I have been told by those who have had to make the same choices that doubt will always be a factor and faith and trust, not always reason and certainty, will have to be relied upon.  I can only hope, with confidence, that we make the right decisions.

One of the major topics discussed in this week’s readings was the impact analysis of microfinance, being able to determine if intervention has had the desired outcome, in this case, has helped that individual positively provide a better life for him or herself and their family.  I did not realize the many factors and small details that all need to be considered when determining the effects of microfinance.  Furthermore, it will prove to be very difficult for us to determine the effect our own loans have made because of the lack of communication that exists.  Those in the field trying to examine the effects of loans directly have trouble determining their impact.  It is no doubt, that being thousands of miles away from our loan applicants will be a challenge when evaluating the success of the loan.  However, to learn of any effect our loan is having on the individual, no matter how small the report back may be, would be extremely gratifying.   

I did not realize that the impact of microfinance was in as much debate as it is today.  As explained in The Economics of Microfinance, finding a control group in which to base studies against is alone extremely challenging without even considering the actually process of making such an evaluation.  He explains that results vary considerably, and that some studies have found little profound evidence that microfinance makes a difference, except to help diversify income streams.  However, there are so many factors to be considered when making such assessments that it is not a surprise why different studies yield such varying results.  As explained, it is impossible to truly accurately determine the impact when dealing with human beings because there is so much to be considered, and the effect may be personal and unobservable in many ways.

I was feeling uncertain and very much disappointed in finding that such a strong skepticism exists around microfinance; however, after reading Muhammad Yunus’s book, it is hard to not believe that the effect microfinance is having in many cases is profound.  A study or numerical equation cannot measure the level of confidence and self worth gained by a woman when she receives a loan to support her family, after being told for years she is worthless, nothing but a burden.   The amazing story of Amina and the extreme level of cruelty she had to face from members of her own family, after returning home to find her own house had collapsed on her daughter, is disgusting and proof that these women need help.  The fact the wealthy women cannot take out a loan from a commercial bank without verification of their husband’s approval in many countries is astounding.  It is confirmation that a poor woman, whose life has been reduced to begging, has no hope without microfinance institutions, like Grameen, in receiving a loan.  Therefore, there is no doubt in my mind that the impact microfinance is having and can have is endless.  Whether institutions are carrying out services efficiently and in ways that work best for loaners can and should be debated; however, the positive effects microfinance can have on these women’s lives should never be underestimated.

It is clear that understanding the culture and social obstacles of a certain community is key to providing a successful loan program and evaluating its effects.   When riding a bicycle is considered inappropriate for a woman, meeting and payment offices have to be of walking distance if the program is to be successful.  Similarly, the fact that Muhammad Yunus has difficulty communicating with women because social law provides they not be in the same room alone together, in addition to the fear and skepticism that already surround loan programs, is a testament to the many challenges faced by microlenders.  It no doubt puts into perspective how difficult our fight to provide loans from St. John’s University to those around the world will be, but in the words of James Grant, “It is doable!” 

Accounting and Program Audit Team

Log #2
By Christina Demos

In order for the accounting team to continue to move forward we need to push through a couple of setbacks we are facing. During our last class the accounting team decided on the need to update our databases and obtain a version of Quick Books Pro. Compared to the Excel databases currently utilized, the use of Quick Books will enable the team to work more efficiently and accurately. In addition we are having issues with attempting to find ways to locate where the funds are, at all times of the lending process. This is a difficult process being that it is hard to stay in contact with the daughters of charity, the banks and the borrowers.

As an assignment for the week, the team came up with ways in which to determine the successes of the loan program. Some of the ideas that were suggested were to assess social and economic factors of the borrowers before and after the loans are distributed. The social and economic factors will be assessed with a series of questions that request employment status, land and property ownership, access to water/sewage connection and access to healthcare. Through out the week the team also came up with an idea for our term paper, “The emergence of Social Business in Today’s Economy”. I believe that this topic is intrinsic to the course and it is a strong value approach to the work the class is performing.

In continuing to read the assigned books, I found that Muhammad Yunus also had difficulties when starting the Grameen Bank. He had experienced problems while trying to find borrowers. In order for an individual to even become a prospective borrower they are required to find four other willing borrowers and organize themselves into a group. This was especially difficult for women because they hardly had any rights or respect from village men. Second Mr.Yunus had experienced difficulties in collecting the loan repayments. Accounting for the daily repayments was troublesome because of the methods of collecting. A popular village man, whom volunteered to be a collector, did not have an accurate accounting method to note which borrowers repaid and which of the borrowers he didn’t collect from. As a result many of the borrowers opposed when informed of their missed installments.
To conclude with my second log I would like to state that I am very hopeful. Our minor difficulties are only temporary. I know that through hard work we will achieve our goals. The success of the class will reflect on the achievements of Muhammad Yunus and The Grameen Bank.