St. John's News

EIRP Focuses on Non-Profits in Second Half of Spring Semester

May 20, 2008

May 2008--In order to give EIRP students an even more diverse learning experience, Management Professors Larry Boone and Linda Sama chose Covenant House and MOMMA'S House, two non-profit organizations, as the focus of EIRP for the second half of this semester.

“We wanted students to experience the different challenges that are presented for non-profits as opposed to for-profit companies,” says Dr. Boone.

Indeed, the challenges they were presented with offered unique learning opportunities. Student teams were asked to help address the concerns associated with organizational development and capacity-building, volunteer recruitment and tracking, and business planning for MOMMA'S House, a 22-year-old non-profit organization founded by Pat Shea and managed by Pat and her daughter, Deirdre Shea, that provides a home for teenage mothers and their children.

"In an effort to help MOMMA’S House with capacity building and organizational development, our team suggested a suite of software products, such as Excel, Access, and QuickBooks ranging from $0-$500, which would keep Pat and her staff more organized,” says undergraduate student Anita Persaud. “We also found an abandoned building that Pat and her team could purchase in order to help Pat meet her dream of expanding the organization.”

Inspired by the message of MOMMA’S House, all teams participated in raising over $1000 dollars through their own contributions as well as reaching out to family members, faculty and friends. “These students provided an invaluable service to my organization,” says Pat Shea, Executive Program Director. “The fact that they were moved enough to reach into their own pockets had one of my board members express to me how the actions of these students renewed her faith in humanity.”

The money raised will be used to purchase some of the software recommended by the students and Pat has also indicated that the business plan students presented to her and her board was probably at least as valuable to her organization as the funds that were raised. “We have never had a business plan in the 22 years we have been opened, and if I had to hire someone to do it, there is no way we would have been able to afford it,” she said. “I am honored to have been chosen to work with the best of the best Tobin has to offer,” says Shea.

Similarly, several additional undergraduate teams were asked to build a plan to expand maintenance-training programs for Covenant House, a Catholic-inspired not-for-profit entity whose goal is to help at-risk youths by equipping them with skills necessary to succeed in life. The students presented with this challenge thought that Covenant House should pursue an in-house maintenance subsidiary, which would allow the agency to not only create a new training program for clients, but also provide secured job placements upon completion.

“We researched how the maintenance industry was doing, what the traditional salaries of custodians have been and what materials would be required in order to provide a training program,” says undergraduate marketing student Dana Ricci. Students also created a four- week schedule of topics that should be covered within the training classes and contacted existing maintenance companies to learn about best practices and marketing plans that had succeeded for them.

Lashawn McCauly of the Covenant House felt, "This program was very helpful to our organization. The proposal from the students gave us insight on the direction we need to take in our training programs and we are actually going to implement some of their ideas. We usually have to pay a consultant for this kind of information, so I was very grateful."

“As a marketing major what amazed me most about completing these assignments was that all of the marketing strategies I learned about at Tobin can be applied to almost every situation and, even more, participating in EIRP really taught me more skills than all of my previous classes combined,” exclaims Ricci. Undergraduate student Tracie Tsirnikas agrees stating that EIRP, “has been a huge learning experience and the highlight of my time at St. John’s University. I learned to communicate effectively with executives and I experienced real-life business obstacles and how to create solutions,” she says.

The Peter J. Tobin College of Business has provided the highest quality business education for over eighty years.  Many alumni have risen to senior executive positions in the financial services community in New York and around the world.  Degrees offered include the Bachelor of Science, Master of Business Administration and Master of Science.  The College encompasses the School of Risk Management, Insurance and Actuarial Science, which is housed at the University’s Manhattan location in the heart of the New York financial district.  Recent recognitions for the Tobin College include a listing by The Aspen Institute among the top ninety business schools in the United States whose graduate curricula reflect a commitment to social responsibility and sustainability. For further information, please contact Jennifer Maizel at (718) 990-6218 or email Maizelj@stjohns.edu.

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